Privacy Policy

Last updated: July 2026 — review with your attorney before launch.

What we collect

When you sign up or book with Michigan After Dark we collect: your name, email address, phone number, date of birth (to verify you are 21+), zip code (to send you parties near you), the occasion you're celebrating, and your booking history (events, booths, bottle service, party size, deposits paid).

How we use it

• Send marketing texts (with your prior express written consent) and emails (until you unsubscribe) about parties, VIP offers, and birthday specials.
• Process booth and bottle-service reservations and deposits (payments handled by Stripe — we never store card numbers).
• Run our loyalty program and free birthday celebrations.
• Send push notifications if you enable them.

Advertising

We use the Meta (Facebook/Instagram) Pixel and Conversions API and the Google Ads tag to measure our advertising and build custom audiences. This means limited data (such as pages viewed, hashed email or phone, and booking events) is shared with Meta and Google for targeted advertising. You can opt out of interest-based ads through your device or platform settings, or contact us to be excluded from custom audience uploads.

What we don't do

• We do not sell your personal information.
• Mobile opt-in data (your phone number and SMS consent) is never shared with third parties for their own marketing.

Your choices

• Text STOP to stop texts. Use the unsubscribe link to stop emails. Disable push in your browser settings.
• Email newurbaninfluence@gmail.com to access, correct, or delete your data.

Retention & security

Consent records are retained at least 4 years (legal requirement). Data is stored with Supabase (Postgres) with row-level security. We are based in Detroit, Michigan, USA.